|
|
||||
|
|
As with most small towns, Clarksdale has had the “Big Box” stores develop on the edge of town creating a new shopping area strung out on what has become the busiest street in town. In every community this move over the past 30 years has decentralized the community and the Downtown has been abandoned by retailers that once helped it thrive. The old economic model of manufacturing and agriculture has been failing for decades as manufacturing has been exported and agriculture has become more technology driven. Employment bases have dried up. In 2008, community leaders banded together with the objective of revitalizing their community with their first focus on resurrecting the once vibrant downtown. Clarksdale Revitalization, Inc. was formed as a 501c3 not for profit, and a board was designated with representatives of every sector of the community to identify opportunities and develop strategies to capitalize on them. A new economic engine was identified as a point around which the renovation and revitalization could occur … cultural tourism. Clarksdale has been experiencing a growing tourism industry through its cultural offerings, primarily the music. It was determined that this market was ripe for development if approached correctly. The revitalization program would have to embrace the whole spectrum of tasks involved in reversing the trends of the past including building renovation, infrastructure improvement, amenity development, marketing planning and branding, business development and recruitment. After the first year of the program, there are 21 buildings under renovation or repair and three that have been completed. Several projects are under way to develop amenities. Funds are being sought for identified infrastructure projects, a new Clarksdale brand has been launched and has been accepted by most community organizations and city government and enthusiasm has increased city wide resulting in growing business investments in the area. Tourists come to Clarksdale for an authentic Delta experience, so a context relevant design in renovation is being encouraged. While we clean up/fix up the context is to retain the authenticity … we call it “Keepin’ It Real” which is part of the “Brand.” There is a monthly update feature on this site to keep you informed of what’s happening on the revitalization effort. Visit us often and come see for yourself! |
|||
|
|
|
|
||